Whole Walmart

I will freely admit that I adore shopping at Whole Foods and despise being in a Walmart park lot, but am equally fascinated by both institutions. The article published last week in the Atlantic is a must read for foodies and economists alike:

The Great Grocery Smackdown

The polar opposites of grocery stores seem to be not as far apart as we might think or maybe the power of perceived quality should never to be underrated. How about Walmarts ability to evolve? This is a strategy whose success is yet to be determined but a move towards sustainability and increased quality while maintaining the lowest price the market, seems to be good to be true.